Toonies for Tummies

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This year we raised $842,734!

Since 2000, with public and industry support, the Toonies for Tummies campaign has raised $14,986,614.

Toonies for Tummies (#toonies4tummies), brought to you by The Grocery Foundation, is set to return February 9-23, 2017 to more than 355 Ontario stores including Metro, Food Basics, Longo’s and participating independents.

New for 2017, Toonies for Tummies will expand west with Save-On-Foods. Over 150 Save-On-Foods stores will be supporting Toonies for Tummies benefitting local student nutrition programs in Western Canada in the communities of the participating stores.

Read our Press Release: 2017 Toonies Announcement

During the upcoming 2017 campaign, you are invited to track your donation at our campaign microsite:

Be sure to be sure to also follow us on twitter(@groceryfndtn, #toonies4tummies) and look for us on Breakfast Television and Cityline during the campaign.

You can also follow our Campaign Ambassador, Tracy Moore, host of Cityline and look out for her posts as she visits local student nutrition programs and supports our campaign leading up to February 2017.

Toonies is made possible through a number of industry partners, including participating retailers and sponsor companies, and shoppers, who make it a priority to donate to local programs at the store and online. Sponsor companies cover the cost of the campaign so that 100% of funds raised go back to children. Be sure to look for and support the 2017 campaign sponsors.

In 2016, The Toonies for Tummies campaign raised over $615,000 through in-store and online donations. This money is hard at work in over 4,500 program in Ontario. See the 2016 fundraising results by region. 2016 Toonies Funds by Region

Frequently Asked Questions & Donation Allocation

The Grocery Foundation works with our student nutrition partners, the Ontario Student Nutrition Program Network (OSNPN) and Breakfast Club of Canada in western Canada to administer the donations collected.

How much of my donation goes towards student nutrition?

100% of proceeds raised from Toonies stays local, helping either the Ontario Student Nutrition Program Network or Breakfast Club of Canada to feed children.

How does The Grocery Foundation identify local programs?

The Foundation works with our partners, including the Ontario Student Nutrition Program Network (Ontario), and in western Canada, Breakfast Club of Canada, to identify eligible school-based student nutrition programs. These program benefit from donations made in-store and online once the campaign ends.

What if I do not see a program in the vicinity of the store where I am shopping?

The Toonie Tracker includes the programs that benefit at this time. The programs which receive funding continues to evolve. Once the campaign ends, we will identify a local program to receive funding. This program will be in the vicinity of the store (where the funds are collected). This may include a program that is currently on a wait list. Please also be sure to zoom out on the toonie tracker.

Why are schools not named?

We do not publish school names for privacy reasons.

Can I direct my funds to a specific program?

No. But you can be assured that your donation will go to a program in the community where the donation is made.

Do you run a student nutrition program in your school and don’t see it listed on the tracker?

Email us at

2017 Sponsoring Companies/Brands

2017 Participating Retailers

Photo Gallery


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How can you help?